SeoulMoment Company.
Seoul Moment is a global style platform founded on the unique local sensibilities of Seoul’s most iconic districts—HASH: Hannam-dong, Apgujeong, Seongsu, and Hongdae.
Through its platform and brand magazine, Seoul Moment introduces Korean brands to the Taiwan market, conveying each brand’s identity and story to local consumers with a sophisticated touch.
Seoul Moment seeks to showcase Seoul’s modern sensibility on a global stage and promote cross-border business exchange between Korea and Taiwan in the fields of fashion, beauty, and lifestyle.
VISION
Seoul Moment is a K-lifestyle platform that curates the sensibility of Korean brands for the global market,
offering Taiwanese consumers an immersive and trend-driven experience.
Platform
A K-Lifestyle platform that connects Korean brands’ strategic growth with the sensibility-led consumption of Taiwanese consumers.
Trend Magazine
Through its in-house Trend Magazine, the platform facilitates Korean companies’ entry into the Taiwan market and enhances purchasing diversity within Taiwan’s consumer landscape.
Data Analysis
An innovative data analytics strategy integrating insights from Taiwanese consumer purchasing trends with Korean companies’ brand strategies.
Mission
By connecting Seoul’s sensibility and stories through data and content, we deliver the fastest and most authentic K-lifestyle experience to Taiwanese consumers.
Seoul’s Sensibility and Stories
Reflecting Identity and Storytelling elements (trend-driven sensibilities from Hannam-dong, Apgujeong, Seongsu, and Hongdae).
Bridging Data and Content
Integrating Data Analysis with Trend Magazine Strategy
Delivering the Fastest and Most Authentic Experience to Taiwanese Consumers
Aligned with platform objectives and global expansion